Target golf marketing is a strategic approach in which a golf course gets the most from its resources by following a planned procedure for identifying golfers who possess the greatest qualifications and potential of responding to the golf marketer’s efforts and therefore generate the highest ROI.
Target golf marketing is exactly what MMC® specializes in as golf marketers. We specialize in acquiring casual and core golfers through our marketing endeavors. We do this with research, in-depth competitive overviews, psychographics, demographics, etc., then we take all of this information/data and merge it into a formula that we have set up to capture a specific target market which is made up of casual and avid golfers that are hard to reach.
The best way to achieve the highest return on investment (ROI) that you could possibly hope for is having and targeting a specified target market. This means you have already done your research, profiling your target market, your soft launches, and your test marketing, etc., to this market prequalifying them as targets. When you have already done all of this preparation to find out who your target market is, only then will you launch your golf marketing campaign.
MMC® has been in sports marketing business acquiring members since 1991 and has been in the golf business since 2005. We have marketed over 100 golf courses within the US. Our marketing campaign has raised anywhere between $100,000 and $500,000 within 60 to 90 days for our clients in addition to $150,000 or more in increased annual revenue throughout their profit centers.
MMC® increases rounds from 5,000 to 10,000 and even 15,000 rounds in a year, depending on the desired goal of our clients. This can only be accomplished through target golf marketing.
Target golf marketing is the best way to get the highest return on your investment (ROI) with the least capital at risk. If you know your target market and you know how to execute a proper golf marketing campaign, target golf marketing is (hands-down) going to be the most important ingredient for your success.
Target golf marketing will grow your golf course, the game and your golf career.
For more free tips on growing the game, increasing rounds through golf course marketing, golf marketing, golf course campaigns, golf campaigns, professional golf membership sales and advancing your golf career visit us today @ www.golfmarketingmmc.com or call 904-217-3762.